What successful customer portals have in common – and what is not in the specifications
Technically sound, but ineffective? We show you what successful customer portals really depend on – and what is not included in any specifications.
Technically sound, but ineffective? We show you what successful customer portals really depend on – and what is not included in any specifications.
If you only focus on short-term project goals when setting up a customer portal, you risk high costs, inflexible architectures or dissatisfied users in the long term. It is therefore crucial to think strategically
“Digital interaction is no longer a service – it is part of the product.“For leading companies and corporations, this means that digital interfaces with customers, partners and employees must not only function, but also deliver real added value. Customer portals play a key role in this. They are much more than digital shop windows –…
The white paper shows how customer portals optimize processes, reduce support costs and increase customer satisfaction and competitiveness.
Why customer portals now belong at the top of the agenda Expectations of digital services are rising rapidly – and not just in the B2C sector. Today, business customers also want round-the-clock access to information, transparent processes and smooth communication. Traditional channels such as email or telephone quickly reach their limits – both for customers…