Knowledge hub
Our goal is to provide you with the knowledge you need to make informed decisions and successfully implement your digital strategy. Whether you’re looking for best practices, technical guidance or the latest market research findings, our knowledge hub is your one-stop shop for digital transformation and innovation.
SMA electricity tariff configurator & registration route
There are many good reasons to change your electricity supplier, not only from an economic point of view, but also from an environmental perspective. In order to switch electricity providers, prospective customers first have to do research and then provide…
Continental websites
Visibility and brand recognition are of central importance, especially when tapping into foreign markets. A brand and its values must also be appropriately embodied and aligned on websites. In order to optimize usability on both the customer and operator side,…
The advantages of a DXP for companies: Why it’s worth investing
In today’s digital landscape, where customer interactions occur across multiple touchpoints and expectations for personalized experiences are rising, companies must innovate to stay ahead of the competition. A Digital Experience Platform (DXP) is a critical tool to help companies create…
The role of PIM systems in omnichannel marketing
In today’s digital landscape, omnichannel marketing is more than just a trend; it is a necessity for companies that want to survive in an increasingly competitive market. One of the key technologies that enables the implementation of omnichannel strategies is…
HELLA Virtual Reality sales tool
In order to offer customers the opportunity to experience the interior lighting outside of showrooms at a reasonable price, we have developed a VR platform that presents the lighting in a vehicle environment that is appealing to customers. By developing…
Reducing operating costs: strategies for optimizing the maintenance of digital solutions
In today’s digital business world, companies are looking to reduce their operating costs while maintaining or even increasing the efficiency of their digital solutions. The maintenance of digital solutions plays a crucial role in cost control. By taking targeted measures,…
The role of artificial intelligence in the digital transformation
In today’s business world, digital transformation is no longer just a trend, but a necessity. Companies of all sizes are recognizing the importance of digitalization in order to remain competitive and increase their efficiency. A crucial factor in this transformation…
The evolution of customer service: AI chatbots in focus
In today’s digital era, companies are constantly looking for innovative solutions to improve their customer service. One of the most groundbreaking developments in this area are AI chatbots. They are revolutionizing not only the way companies interact with their customers,…
5 steps to a successful digital solution: how start-ups can get off the ground without their own development team
Many start-ups face a key challenge: There are great ideas, but not always the resources to implement them technologically. The question arises as to how you can develop a digital solution quickly and efficiently, especially if you don’t have your…