HELLA Virtual Reality sales tool
In order to offer customers the opportunity to experience the interior lighting outside of showrooms at a reasonable price, we have developed a VR platform that presents the lighting in a vehicle environment that is appealing to customers. By developing an experience that can be used with VR glasses, customized VR boxes made of cardboard and through 360° showrooms, our customer HELLA was able to reach its customers at trade fairs, in the field and online.