Share your expertise: Discover the latest articles in our blog In the “Blog” category of our Knowledge Hub, you will find a variety of informative and inspiring articles that deal with current trends, best practices and innovative approaches in the digital world. Our blog offers you valuable insights from experts, analysis on industry-specific topics and practical tips to help you optimize your digital strategy and drive your business forward. Whether you’re looking for solutions to specific challenges or just want to stay up to date, you’ll find the information you need here.
The development of a minimum viable product (MVP) is the first step in bringing a business idea to market and testing customer interest. But the real success lies in scaling this MVP into a fully-fledged, marketable product. Scaling MVPs is a crucial step for companies that want to establish their products on the market in…
Organizations are faced with an ever-increasing amount of digital content and managing these assets is becoming a critical challenge. Digital asset management (DAM) plays a central role in ensuring that digital content is captured, organized, stored and delivered efficiently. Artificial intelligence (AI) is revolutionizing this area by enabling the automation and optimization of DAM processes.The…
The way people search for information is currently undergoing a fundamental change. ChatGPT, Perplexity and other AI-supported search engines are not only revolutionizing the way people search for information, but are also presenting companies with completely new challenges when it comes to content optimization. While traditional SEO remains relevant, AI-supported search requires a complete rethink…
A well-thought-out data strategy enables companies to effectively collect, manage and use their data to make informed decisions and achieve strategic goals.Data has become a valuable asset that not only increases the efficiency of processes, but also provides deeper insights into customer behavior and market trends. Companies that do not use their data strategically run…
For many companies, the implementation of artificial intelligence (AI) is a decisive step towards digitalization and increased efficiency. However, while the possibilities offered by AI are almost limitless, companies often face the challenge of integrating these technologies effectively. A well-thought-out implementation process is therefore key to achieving the desired results and maximizing ROI.In this article,…
In today’s digital world, the way brands communicate with their target audiences is changing rapidly. One of the most exciting developments in this area is AI influencers – artificial intelligence-powered avatars that act as brand ambassadors and take interaction with consumers to a whole new level. These virtual influencers are not only capable of producing…
Digital product development has evolved rapidly in recent years. Artificial intelligence (AI) is a key factor influencing this development. AI technologies are not only transforming the way products are developed, but also how they are designed, tested and brought to market. In this article, we take a look at the different ways AI is revolutionizing…
In today’s digital world, companies are faced with the challenge of making their IT projects efficient. We often see that product teams do not achieve the expected performance. A common reason for this is the gap between the product managers and the implementation team, who often speak different technical languages. In this article, we look…
Companies that use their data effectively can make informed decisions, achieve competitive advantages and increase customer satisfaction. In this context, the data steward plays a key role. As the guardian of data quality and integrity, the data steward ensures that data is not only collected, but also managed and used wisely.But what exactly does a…
As an external service provider, we offer customized support for existing teams and help to successfully transform digital solutions. At a time when technological requirements are constantly growing and markets are changing rapidly, it is crucial to remain flexible and adaptable. Our expertise enables us to identify the challenges companies face and plan targeted interventions…
